How to Turn Your Website into Your Best Salesperson

Do you know which pictures convey trust on your website? Do you know which fonts speak to the 38- to 53-year-old, affluent, willing-and-able-to-travel market? Learn how to keep people engaged with your website and how to stay in front of them after they leave your website. Bring your laptop and your website login info so you can make real-time changes during this valuable session.

Objectives:

• Learn how to use pictures to keep people on your website longer

• Learn how colors and fonts affect whether people are going to buy from you

• Learn how to use videos that do not hinder the performance of your site

• Learn how to keep your ads in front of people after they leave your website